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Seventh Decimal in partnership with Global Studio presents:
The GCC OOH Industry Summit 2025
Dubai, 13th February 2025
Al Habtoor Grand Resort, Autograph Collection
| CATEGORY | Fees |
The Registration Fees Include
Delegates: all the Summit sessions, Coffee breaks, Light Lunch, unless specified.
PLEASE, READ BEFORE SUBMITTING YOUR REGISTRATION
- Please register using your valid company email address
- Payment method Credit Card: Visa, MasterCard (for which it’s mandatory to have the 3DSecure code), American Express, Discover, Diners Club, JCB, etc.
- After completing the registration process, you will receive a confirmation of booking by email, please check in your SPAM Folder if you do not receive this.
- Once you have completed your booking, after a few days you will receive a confirmation invoice from the Organizing Secretariat.
For further information please contact: segreteria@global-studio.it
CANCELLATION POLICY
As far as to substitute / name change we apply USD 50 admin fee.
For the cancellation, we apply 50% of the registration fee 2 weeks prior the Summit and no refund after that date.
For any refund that has to be processed 5% of the admin fee will be applied.
VISA PROCESS
The invitation letter for the visa application can be requested to our office by email
Admin fee will be charged USD 20 per letter.
The request has to be done in due time.
AL HABTOOR GRAND RESORT AUTOGRAPH COLLECTION, DUBAI
Al Falea Street, Jumeirah Beach, Dubai Marina, Dubai
Paradise awaits at a 5-star resort ideally situated on Dubai's pristine Jumeirah Beach Residence (JBR), just 25 minutes from Dubai International Airport and 35 minutes from Al Maktoum International Airport.
Spread across 3 hectares, Al Habtoor Grand Resort, Autograph Collection, provides a serene escape for travelers. This private beach resort in Dubai offers convenient access to popular attractions, including Dubai Marina, Ain Dubai, Dubai Harbour, and JBR Walk.
The resort features 342 spacious rooms with elegant furnishings and stunning views of the Arabian Gulf. Connecting rooms are available for families. Guests can enjoy 13 restaurants and bars, a fitness center, adult and children’s pools, water slides, kids' splash pads, and a luxurious spa.
Business travelers benefit from versatile meeting rooms, a grand ballroom, and an exclusive Club Lounge. With outdoor event spaces, the resort serves as a perfect venue for weddings and social gatherings.
Room Rate
VISA PROCESS
The invitation letter for the visa application can be requested to our office by email
Admin fee will be charged 20,00 per letter.
The request has to be done in due time.
Click here if you need to apply for the Entry req.
GENERAL INFORMATION ABOUT VISAS
RULES AND PRACTICAL INSTRUCTIONS
A guided procedure will help you decide if you need to apply for a visa based on your nationality, country of residence, reasons for your visit and length of stay.
If you need a visa for Dubai, you will be provided with all the information and forms needed to submit your application.
Submission of the required documentation does not automatically guarantee visa issuance.
Upon entering Dubai, even if you have a visa, Border Authorities are authorized once again to check the documents required for issuance of the visa.
DUBAI
GCC OOH INDUSTRY
AIRPORT INFORMATION
13th of February 2025
| 08.00 - 09.00 | Registration | Lobby floor at the entrance of the Exhibition area | |
| 09.00 – 10.00 | Foyer Ballroom | ||
| 10.10 – 10.40 | Welcome Speech | Tom Goddard, president of the World OOH Organization | |
| 10.45 – 11.00 | LIVE SURVEY: A Live survey - Let’s be honest how much do we know about OOH? | Hosted by Eamon Sallam, Elevision | |
| 11.00 – 11.20 | Who cares about OOH measurment? The measurement manifesto | Lewaa Hamadeh - Chief Product Officer Seventh Decimal | |
| 11.20 – 11.40 | The Bottom Line of billboards: The True Impact of OOH Advertising | Dr Hoda Daou Annalect / Nissan - Omnicom Media Group | |
| 11.40 – 12.10 | Networking Coffee Break | Foyer Ballroom | |
| 12.10 – 12.30 | Linking First party data and OOH | Jad Daou - General Manager - Universal Media - MCN Communications Jad Hamdan - Chief Innovation Officer - Seventh Decimal | |
| 12.30 – 12.50 | Let's DOOH better: How can Data drive creative OOH impact | Georgia Hamp - Talon | |
| 12.50 – 13.10 | Ad verification for DOOH- a new level of transparency | Gideon Adey Uniled Solutions | |
| 13.10 – 14.10 | Networking Lunch | Foyer Ballroom | |
| 14.10 – 14.15 | Interview with Regional Media Buyers | ||
| 14.15 – 14.35 | Panel: from the Clients' Seat Navigating OOH buying | Moderated by: Maud Moawad with Hassan Yamak - KFC, Sevgi Gur CMO Property Finder Yasmine Hussein -GM Initiative | |
| 14.35 – 14.55 | The attention economy on OOH: what others did and how we can learn? | Mike Follet - CEO - Lumen Research | |
| 14.55 – 15.15 | Panel: The attention Economy - Cross media Attention | Moderated by Gideon Adey - CEO GurOooh Mathieu Yarak - MMS Mike Follet - Ceo Lumen Research b/b> | |
| 15.15 – 15.45 | Networking Coffee Break | Exhibition Area | |
| 15.45 – 16.10 | Tapping into the massive opportunity of instore retail media with first-party data | Laetitia Lim, CEO of Quividi | |
| 16.10 – 16.30 | Retail Media from a Local POV | Moderator Laetitia Lim - Quividi Mazen Mroueh - Publicis Media Charlotte Davis - Carrefour MAf Harish Pandey - Landmark group | |
| 16.30 – 16.50 | Making the Sheets Hit the Fan | Ramsey Naja - CCO DAS KAPITAL | |
| 16.50 – 16.55 | A Live survey - What did we learn? | ||
| 16.55 – 17.00 | Closing Message |
TAXI TRANSPORTATION TO AL HATBOOR GRAND RESORT
MARHABA SERVICES
